Brand Identity

Your brand is more than a logo
Your brand is more than a logo. It’s every consumer touch point you can think of, even your hold music.

We believe a brand should be more than just a logo. It should be interesting. It should spark conversation. It should resonate with your audience on an emotional level. And it should communicate who you are, what you stand for and why you do what you do… at every touch point. We ground our approach in strategy and translate key insights into a strong brand identity built around your business objectives and we do it authentically, with style and finesse.


Our team specializes in creating memorable brand identities for business to consumer companies within the industries of quick-serve and fast-casual restaurants, luxury goods, travel and tourism, entertainment, food and beverage, and active lifestyle/fitness. Struck is comprised of an in-house team of strategists and designers who are trained in the traditional disciplines of branding and graphic design, but apply all their talents through a digital-forward lens, speaking to the modern consumer.